Blood Banks

Research & Design
Blood Bank


A software company that has a product in many US blood banks felt it was time to revive the design for their software. They wanted to make processing blood products much easier and faster for the users of their product. We were brought in to come up with a new design that they could implement that would achieve these goals.

The Problem
Blood banks need blood products processed and out the door in a hurry. How can the software be improved to get blood products out the door in 30 seconds without losing accuracy?
My Contributions
  • Researcher and interaction designer
  • In-person and virtual concept testing sessions
  • Wireframes, desktop and mobile
  • Prototypes, desktop and mobile
  • Intense medical knowledge
  • Different physical environments
  • Internal politics
  • I am not a fan of blood

Concept Testing

When I was brought in, I first needed an understanding of the medical system. After an intense week of knowledge sharing, I had to dive in. We tested both virtually and in-person at the blood banks to get a sense of the physical space. What we tested were several concepts that radically altered how users would work. These concepts:

The feedback from these interviews was the basis for the remainder of the design work.


CONCEPT: This wireframe demonstrated how a concept would work, taking the user from one section to different sections.

Focus of the Experience

While mapping out the experience, we needed to have a focus on what was important to the client. This was particularly important as the client had a lot of internal political pressure and challenges. We captured the high level experience to ensure we were focused on the right experience.

High Level Flow

HIGH LEVEL FLOW: Capturing the user's high level interactions with the product.

Mobile Experience

The mobile experience did not need to be as detailed as the desktop. The interaction was about scanning blood products and getting them out the door. We created a prototype that expedited the experience.

Mobile Experience

MOBILE EXPERIENCE: This screen from a detailed prototype captures how the app would scan blood products.

Desktop Experience

Our final prototype captured the details of the experience. We built out how blood products could be prepared for patients, and how the users would navigate to find the information they needed.

Desktop Patient Details

PATIENT PAGE: This part of the Desktop experience captures how the patient information would be displayed.


We viewed this project a success because the client:

It was also a success because I had no trouble dealing with the bags of blood I had to observe.

The company was restructured as our deliverables were handed off. We really hope that this project is being rolled out.